The Practice
Audit
$500.00
The first door. A fixed-scope read of what you have now -- site, funnel, tracking, the operational plumbing -- and a written verdict on what is actually costing you money, in priority order.
What you get: a written audit covering the live site (performance, accessibility, SEO, what search engines can and cannot see), the conversion path, and analytics and ad tracking with every claim verified by a command rather than asserted. Findings ranked by what to fix first and what to ignore. Delivered as a PDF, plus a call to walk it. Turnaround is one week. Scoped at $500; deeper engagements run to $1,500 and I will tell you before, not after, if yours is one.
This is the door most people should use first. It is also the one that tells us both whether a Build is worth doing.
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